Alivia, Natasha, Universitas Negeri Padang, Padang, Indonesia, Indonesia

• Vol 3, No 4 (2021): Jurnal Kajian Manajemen dan Wirausaha - Articles
  The influence of brand attitude and e-wom on brand loyalty with consumer brand identification as a mediation variable
  Abstract  PDF

JKMW  is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

Published by: Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang