1. Home
  2. Vol 13, No 3 (2024)
  3. Salsabila

Negative Representation Found In Instagram’s Comment’s Column Presented By Indonesian Female Celebgram’s In Halloween Celebration

Adisty Salsabila(1),
(1) Universitas Negeri Padang  Indonesia

Corresponding Author
Copyright (c) 2024 Adisty Salsabila

DOI : https://doi.org/10.24036/ell.v13i3.125162

Full Text:    Language : en

Abstract


The research object is the negative representation found in the column comments on Instagram photo posts of Indonesian female celebrities during Halloween celebrations. This research type uses a qualitative descriptive . The study aimed to find discourse topics and discourse strategies in criticisms given by internet users to four celebrity names on Instagram posts. The research method is based on Critical Discourse Analysis based on ideology using Van Dijk's theory (2004) Positive self and negative self-representation to analyze data in research. From the findings of negative representative research applying positive self to in-groups and negative other-presentation to out-groups (Indonesian female celebrity were found 47 data, 3 Discourse Topics and 8 Discourse Strategies. The discourse topics found are Hallowen is not part of Indonesian culture, Halloween is a moment to show skimpy outfit and exposes the body,  Haloween is not suitable for Islamic people. The discourse strategies found the analysis include Problematisation, Blaming the Victims, Metaphor, Prejudice Strategi, Negative Attribution, Labelling Mechanism, Quoted Utterances or Quations, Disclaimers.

Keywords


Negative Representation, Indonesian female celebgrams, Halloween

References


Brown, G., & Yule, G. (1983). Discourse Analysis. Cambridge Textbooks in Linguistics. UK : Cambridge University Press.

C. S. Brown (2017). Childhood and teenage discrimination: A developmental intergroup approach. Routledge, New York, NY.

Fairclough 2003; Meyer, 2001; Weiss and Wodak, 2003). Methods of Critical Discourse Analysis. London: Sage.

Fairclough, N. (1989). Language and Power. London: Longman.

Fairclough, N. (1992). Discourse and Social Change. Cambridge: Polity Press

Fairclough, N. (1993). Critical Discourse Analysis and the Marketization of Public Discourse:The Universities. Discourse and Society, 4, 133-168.

Fairclough, N. (1995). Critical discourse analysis: The critical study of language. Longman.

Fairclough, Norman (1995a). Critical Discourse Analysis: The Critical Study of Language. London: Longman

Fowler, R. (1991). Language in the News: Discourse and ideology in the press. London and New York: Routledge.

Hikam, M. A. S. (1996). Bahasa dan politik: Penghampiran discursive practice. Bandung : Mizan.Introduction: The Discipline and Practice of Qualitative Research, Denzin, N.K., and Lincoln, Y.S. 2005. In: Handbook of Qualitative Research, Third Edition, Denzin, N.K., and Lincoln, Y. S. (Eds.), Sage, Thousand Oaks, 1-32.

Lee, J. E., & Watkins, B. (2016). YouTube vloggers’ influence on consumer luxury brand perceptions and intentions. Journal of Business Research, 69(12), .1–8. https://doi.org/10.1016/j.jbusres.2016.04.171

Liu S., Jiang C., Lin Z., Ding Y., Duan R., Xu Z. (2015). Identifying effective influencers based on trust for electronic word-of-mouth marketing: A domainaware approach.

Locke, T. 2004. Critical Discourse Analysis. London: Cromwell Press

Lucas (2009), "Attributions to Discrimination and Depression Among Latino/as: The Mediating Role of Competence."

McLeod, S., 2008. Prejudice and Discrimination in Psychology | Simply Psychology.

Miles, Mathew B., dan A. ,Huberman. 1994. An Expanded Sourcebook: Qualitative Data Analysis. London: Sage Publications.

Mr. Robert C. Bogdan Qualitative Research for, dan Biklen Kopp Sari, 1982. Education: A Theory and Methods Introduction. And Allyn

Munukka J., Uusitalo O., Toivonen H. (2016). Credibility of a Peer Endorser and Advertising Effectiveness. Journal of Consumer Marketing, 33(3),182-192. doi: 10.1108/JCM-11-2014-1221.

Richards, J. C., Platt, J., & Platt, H. (1992). Longman Dictionary of Language Teaching and Applied Linguistics. London: Longman

Sherman, R. R., & Webb, R. B. (1988). Qualitative research in education: Focus and methods. London: Falmer Press.

Sheyholislami, J. (2001). Critical discourse analysis. (Paper). Carleton University.

Sobur, (2006), Semiotika Komunikasi, Bandung: Remaja Rosdakarya Analisis Teks Media Suatu Pengantar untuk Analisa Wacana, Analisis Semiotik, dan Analisis framing, Bandung: PT Remaja Rosdakarya

Thomas, A. K., Gordon, L. T., and Bulevich, J. B. (2014). “Uniting theory to empirical evidence: how to understand memory of the elderly witness,”*

Van Dijk, T. (1993). Principles of critical discourse analysis. Discourse and Society, 249-283

Van Dijk, T. (2006). Discourse and manipulation. Discourse and Society, 17, 359-383


Article Metrics

 Abstract Views : 7 times
 PDF Downloaded : 6 times

Refbacks

  • There are currently no refbacks.


Copyright (c) 2024 Adisty Salsabila

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.