FAKTOR – FAKTOR YANG MEMPENGARUHI PERMINTAAN WISATAWAN DOMESTIK TERHADAP OBJEK WISATA BAHARI PULAU CINGKUAK KABUPATEN PESISIR SELATAN

Abstract

This study aimed to analyze factors - factors that affect the demand for
domestic travelers to the island marine attraction Cingkuak. The data used are
primary data with a sample size of 133 people. The study used multiple linear
regression method using the OLS approach (Ordinary Least Square). ), Which is
assumed to be constant tourist attraction means based on observations did not
change from observation to observation. The study concluded that 1) the joint -
the same travel expenses, income travelers, travel motivation, ease of visiting no
significant effect on the demand for domestic travelers to the island marine
attraction Cingkuak. While the number of family members, security and comfort
of a significant effect on demand for domestic travelers to the island marine
attraction Cingkuak. 2) the partial cost of the trip, travelers income, number of
family members, travel motivation significant effect on the demand for domestic
travelers to the island Cingkuak marine attractions, while visiting the ease, safety
and comfort no significant effect on the demand for domestic travelers to the
island marine attraction Cingkuak
Keywords : Demand, domestic tourists, marine tourism